We know how much you love to engage with your customers by reminding them you’re there. But does it go beyond friendly communication to just plain e-stalking?
Read MoreWhy should the Startup Program matter to you as an entrepreneur exploring a new technology idea? Why would you even need it if you feel like you are very clear on what you need to build?
Read MoreThere's this misconception that you need to spend a lot of money on software before you put your idea out there. We say, "Oh, nay NAY!"
Build as little as possible to demonstrate your idea first... And then do a LOT of customer validation interviews to hone in on the core concept. You'll find out whether you're solving your users' problem or not very quickly and you won't spend tens or hundreds of thousands of dollars and years of time on something that doesn't quite hit the mark.
Keep It Simple, Sillypants!
Read MoreThere’s no easy way to tell someone that spending tens or hundreds of thousands of dollars on an app and putting it in the store is not going to default you to making millions of dollars. It’s even harder when that someone has already spent that money and has no downloads.
Do your customer research, market validation and user testing BEFORE you spend money. And you need, need, need MARKETING.
Carry on.
Read More